

Sally Moorcroft
Sally Moorcroft is a leading Integrative and Functional Medicine doctor from the United Kingdom with over twenty years of dedicated clinical practice. As the Clinical Director of the multi-award-winning Dr Sally’s Clinic, she specializes in women’s health and herbal medicine, blending scientific diagnostics with traditional healing arts. Her work embodies the principles of patient-centered, holistic care.
Beyond her clinical achievements, Dr. Moorcroft is a passionate educator, serving as a core tutor at the National Centre of Integrative Medicine (NCIM). Her commitment to training future practitioners makes her a vital contributor to the 3rd WCTCIM, where she will share insights that advance knowledge and strengthen global public health through evidence-informed integrative practices.
Biography and Expertise of Dr. Sally Moorcroft
Dr. Sally Moorcroft has established herself as a respected voice in integrative healthcare, skillfully combining a deep knowledge of conventional medicine with a broad array of complementary disciplines. Her professional journey of more than two decades is defined by a commitment to a functional medicine framework, which seeks to identify and address the root causes of disease. This patient-first philosophy is the cornerstone of her practice, where she crafts highly individualized treatment plans that empower individuals to take control of their health and well-being.
Her expertise is particularly profound in the areas of women’s health and herbal medicine. Dr. Moorcroft addresses complex conditions such as hormonal imbalances, menopause, and chronic fatigue by integrating nutritional therapy, homeopathy, and bio-identical hormone therapy. Consequently, her approach directly aligns with the 3rd WCTCIM’s Thematic Axis, “TCIM Across the Lifespan.” Furthermore, her extensive use of herbal medicine supports the congress motto of “Knowledge Diversity,” showcasing how ancient botanical wisdom can be applied effectively within a modern, evidence-informed clinical setting.
As an educator, Sally Moorcroft plays a pivotal role in shaping the next generation of healthcare professionals. Her work as a modular lead at the National Centre for Integrative Medicine (NCIM) connects her directly to the Thematic Axis of “TCIM Education and Training.” By developing curricula and mentoring new practitioners, she helps build the competencies necessary to integrate these valuable modalities into mainstream health systems, which is a core objective of the WHO Traditional Medicine Strategy.
Professional Career and Entrepreneurship
Dr. Sally Moorcroft‘s career is a dynamic blend of clinical leadership, academic mentorship, and entrepreneurship, driven by a mission to make integrative medicine more accessible and effective. Her journey reflects a transition from practitioner to leader, where she treats patients and shapes the environment for integrative healthcare.
Her roles translate deep clinical knowledge into successful applications, including an award-winning clinic, an educational program, and a product line. This multifaceted career underscores her commitment to advancing the field.
- Clinical Director, Dr Sally’s Clinic: She oversees clinical operations at her multi-award-winning practice in Lincolnshire, setting care standards, mentoring practitioners, and integrating therapeutic modalities for optimal patient outcomes.
- Core Tutor and Modular Lead, NCIM: At the National Centre of Integrative Medicine, she is instrumental in designing and delivering postgraduate education. Her work on the Master’s Level Diploma equips medical professionals with skills for a more holistic, person-centered medicine.
- Co-founder, Dr. Sally’s Botanicals: Leveraging her expertise in herbal medicine, she co-founded an organic product range. This venture extends her clinical reach, providing high-quality botanical products to consumers and promoting remedies for everyday well-being.
- National and International Speaker: She is a sought-after speaker on women’s health, integrative medicine, and herbal medicine, with lectures and workshops contributing to professional and public education globally.
Academic and Clinical Training
Dr. Sally Moorcroft’s robust academic background is the foundation for her integrative practice. Her extensive training covers conventional medical sciences and a wide range of complementary healing traditions. This unique combination allows her to navigate complex health issues, ensuring her recommendations are safe, effective, and evidence-based.
Her qualifications represent a cohesive pursuit of knowledge aimed at a truly holistic healthcare model. This continuous learning is essential to her ability to innovate in the field of integrative medicine.
- IFMCP Functional Medicine Certification: She is certified by The Institute for Functional Medicine, a global leader in the field. This represents the gold standard in functional medicine training, focusing on systems biology to understand the root causes of chronic disease.
- BSc (Hons) in Herbal Medicine: This degree provides her with a rigorous scientific understanding of phytotherapy, including botany, pharmacology, and the clinical application of medicinal plants.
- Postgraduate Training in Medical Homeopathy: She completed five years of specialized postgraduate training, gaining in-depth expertise in homeopathic principles and practice from a medical perspective.
- Training in Bio-Identical Hormone Therapy: Her training at the Marion Gluck Clinic in London equipped her with specialized skills in managing hormonal health, a cornerstone of her women’s health practice.
- Further Training: Dr. Moorcroft has also undertaken additional training in Traditional Chinese Medicine (TCM), medical acupuncture, and aromatherapy, further broadening her therapeutic toolkit and enhancing her ability to provide personalized care.
Clinical Philosophy and Therapeutic Approach
While Dr. Sally Moorcroft is primarily a clinician and educator, her entire practice is built upon an evidence-informed philosophy that mirrors the rigor of a research mindset. Her approach is centered on a functional medicine model, which involves a detailed investigation into each patient’s genetic, biochemical, and lifestyle factors. This systematic data-gathering process allows her to create a comprehensive health picture and develop targeted interventions that address underlying dysfunctions rather than just symptoms.
Her therapeutic approach is inherently integrative, combining the diagnostic precision of modern medicine with the holistic wisdom of traditional practices. For instance, she may use advanced laboratory testing to identify a hormonal imbalance and then apply a combination of nutritional therapy, herbal medicine, and bio-identical hormones to restore equilibrium. This blended methodology is particularly effective for the complex, multifactorial chronic conditions prevalent today and directly supports the goals of the Gujarat Declaration to promote science and evidence in traditional medicine.
Furthermore, the clinical work of Sally Moorcroft contributes to a growing body of practice-based evidence. By meticulously documenting patient outcomes in her award-winning clinic, she helps validate the effectiveness of integrative models of care. This dedication to results-driven practice is crucial for building credibility and encouraging the wider integration of TCIM into conventional healthcare systems, a key theme of the 3rd WCTCIM.
Awards and Recognition
The excellence and innovation demonstrated by Dr. Sally Moorcroft in her clinical practice and entrepreneurial ventures have been formally recognized with multiple awards. These accolades are a significant acknowledgment of her commitment to providing the highest standards of patient care and product quality within the integrative medicine sector. They serve as external validation of her leadership and the effectiveness of her holistic healthcare model.
These recognitions from her peers and industry bodies highlight her success in building a trusted and respected brand in a competitive field. Consequently, they not only celebrate past achievements but also reinforce her clinic’s reputation as a center of excellence for integrative and functional medicine in the United Kingdom.
- Award-Winning Clinic: Dr Sally’s Clinic has received numerous accolades for its outstanding patient care, innovative therapeutic approaches, and overall excellence in the field of integrative health. These awards underscore the clinic’s position as a leading institution dedicated to a patient-centered, root-cause resolution model of medicine.
- Recognized Product Range: Her co-founded organic herbal product line, Dr. Sally’s Botanicals, has also been distinguished with awards. This recognition speaks to the quality, efficacy, and integrity of the products, which are formulated based on her deep clinical expertise in herbal medicine.
Professional Affiliations and Memberships
Dr. Sally Moorcroft maintains active memberships in several of the most respected professional organizations in her fields of expertise. These affiliations are essential for her commitment to continuous professional development, adherence to the highest ethical and clinical standards, and collaboration with a global community of practitioners. Her involvement demonstrates a dedication to staying at the forefront of medical and scientific advancements.
By engaging with these key institutions, she contributes to and draws from the collective knowledge of her peers, ensuring her practice remains evidence-based and innovative. These connections are therefore vital for both her personal growth as a practitioner and her role as a leader and educator.
- General Medical Council (GMC): As a registered medical doctor in the UK, she adheres to the rigorous standards of practice and ethics set by the GMC.
- The Institute for Functional Medicine (IFM): Membership signifies her commitment to the principles and advanced practice of functional medicine, connecting her with a global network of leaders in this field.
- College of Phytotherapy: Her affiliation with this professional body highlights her expertise and dedication to the safe and effective practice of herbal medicine.
- Faculty of Homeopathy: As a member, she is part of a long-standing community of medical professionals who are trained and regulated in the practice of homeopathy.
- British Menopause Society: This membership underscores her specialized focus on women’s health, ensuring she remains current with the latest research and clinical guidelines in menopause management.
Connect with Dr. Moorcroft
To learn more about the work of Dr. Sally Moorcroft, explore her clinical services, or access her educational resources, please visit the official websites for her clinic, botanical products, and affiliated academic institution. You can also connect with her professionally through LinkedIn.
Official Clinic Website: Visit Dr Sally’s Clinic
Botanical Products: Explore Dr. Sally’s Botanicals
LinkedIn Profile: Connect on LinkedIn
Academic Affiliation: Learn about the National Centre of Integrative Medicine (NCIM)
